Created Spring 2022

Converse x McDonald’s Happy Meal Project is a hypothetical collaboration between McDonald’s and Converse. The customer orders a Happy Meal at McDonald’s, they will get to experience an exciting packaging concept. Each box is opened by untying the shoelace on the top of the box. Throughout all the designs of the collaboration there is a girl and an alien that take a trip that is “Out of this World!” The kids that get the meal will immerse the child into an exciting adventure. When they finish their yummy meal with a coloring page where they get to make the characters their own.

Working with Procreate, I had a lot of fun experimenting with illustrations and storytelling. Using an exciting and fun color palette made the collaboration enticing for younger kids’ appeal.

Techniques used Procreate, and Adobe Illustrator